Discover the Difference Between a Member That Stays… and a Member That Goes

This 25-Point Checklist will show you exactly what you can do to engage and retain your members… so they join more quickly, engage enthusiastically, and renew without hesitation.

This FREE 25-Point Checklist Will Show You:

How to build anticipation - so you’re never short of new prospects that are ready and eager to join

How to let your new members know they’re in the right place - so they’re enthusiastic and engaged right away

How to reinforce the value you offer - so your members don’t ever hesitate to renew their membership

How to build anticipation - so you’re never short of new prospects that are ready and eager to join

How to let your new members know they’re in the right place - so they’re enthusiastic and engaged right away

How to reinforce the value you offer - so your members don’t ever hesitate to renew their membership

Get Your FREE 25-Point Checklist Now

Hi, I'm Joy Duling.

I'm the Chief Visionary behind JourneyCARE and Founder of The Joy of Membership.

It’s my job to help membership-based organizations and associations just like yours create incredible member experiences… from before they join to after they renew, and everywhere in between. Clients hire me to help them deliver high value member experiences, so that members WANT to join, WANT to engage, and WANT to renew.


Since 2005, my team and I have helped clients:

  • build enough value around their membership idea to achieve sustainable annual revenue


  • engage their board and committees in value and member experience conversations


  • launch online communities to expand the reach of their work and create opportunities to serve members in new ways


  • successfully plan and flawlessly execute value-rich industry events


  • implement membership software to make it easier to serve members well


  • re-design and re-message their websites so that the value of membership comes through loud and clear


  • tell their story of value and impact in a way that wins national PR, enviable awards, and grants at every possible level – local, corporate, foundation, state and federal


  • run their entire operations in a lean, virtual manner so that value is easier and less costly to deliver

I’ve been doing this a really long time, and I’ve seen a lot of things - and it’s this behind-the-scenes access to hundreds of membership organizations that has allowed me to see first-hand what works and what doesn’t… and distill that into a guide to help you learn from my years of experience.


I will show you exactly what to do - and in what order - so your members join quickly, engage enthusiastically, and renew without hesitation.


Get Your FREE 25-Point Checklist Now