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Conditional Sections in Emails
November 22, 2024
While it's always been possible to segment emails and send different emails to different people in your database, you can now use ONE email and simply show each person the elements of the email that are right for them
This allows you to show special offers only to members, show different content to people who have already registered for an event vs. those who haven't yet signed up, etc.
The result is more personalized and powerful email marketing!
Members now have more control over their community email notifications, with unsubscribe preferences limited to the specific community and notification type they choose to turn off. Other community and platform emails continue as normal, helping members avoid unwanted messages without accidentally opting out of relevant updates. They can also re-enable individual notifications at any time from their notification settings.
You can now generate images directly within workflows using the AI Image Generation action, with support for multiple AI models, custom prompts, templates, quality settings, and brand controls. This is a premium action, so each execution carries an additional charge that varies with the model, quality, size, and any Design Kit or Brand Voice you apply. Generated images are automatically saved to Media Storage, with an Image URL available for the actions that follow, making it possible to use them in emails, SMS, social posts, custom fields, or webhooks. Because images are stored at a public URL that anyone with the link can open without logging in, take care when prompts include customer data. This opens up more flexible ways to create personalized visuals as part of your automated workflows.
